Why You Should Have A WordPress Site
So, you’ve got a wonderful business idea and you’ve made up your mind that you’re going to create and publish your own website. Well, as you most probably know, there are many aspects to take into account. The design of the website, the images you’re going to use, the content, the website architecture, the logo designs, the online store – the list goes on. But essentially, what’s most important when designing a new website is the platform you choose. There’s a variety of website platforms available with an array of assorted features, targeting the entire spectrum of developers from beginners to specialists. You’ll ask for advice on which platform to use and developers will argue for weeks on end about why one platform is better than the other.
It can obviously be confusing to weigh the pro’s and con’s of each website platform and determine which is best for you. So, to save the time and arguments, the basic answer to this question is ‘WordPress’. The following article will offer five strong arguments as to why WordPress is the best platform to use, regardless of your website development skills and abilities.
WordPress is simple to use and manage
WordPress is considerably user-friendly so you don’t need to be an expert HTML coder to develop an effective and powerful website. The setup process is quick and simple, the tools are intuitive and there’s a built-in updater so you don’t have to be concerned about not taking advantage of all the newest features. There are inbuilt features for blog publishing, RSS feeds, user management, automated backups, revisions and much more. Once installed, you can start making custom configurations without even writing any code!
WordPress is incredibly SEO-friendly
In the words of Google Engineer Matt Cutts, “WordPress automatically solves a tonne of SEO issues”. SEO is an exceptionally important element to any website so having in-built features that seamlessly make your website SEO-friendly is priceless. WordPress coding is standard compliance, high quality, and produces semantic mark-up which makes your site genuinely attractive to search engines. There are also a variety of free plugins that you can install which will make your website even more SEO-friendly, but we’ll get onto WordPress’ plugins next.
WordPress is FREE and Open Source
Yes, you read it correctly; WordPress is free to download, install, and use to produce any kind of website you like. WordPress is also open source which indicates that the source code is accessible for anybody to modify, edit and create different themes and plugins with a range of features and release these to the online community. At the moment, there are more than 2,600 WordPress themes and over 3,100 different free plugins available for use. Given that WordPress is a community software, it is maintained by a large group of volunteers who all contribute to the software by writing patches, answering support questions and updating documentation. If you have any inquiries or issues about anything WordPress related, there are practically thousands of people ready to help.
WordPress is mobile friendly
Due to the increasing use of mobile devices for internet usage, it’s particularly important that your website is optimised for mobile devices. In fact, one of Google’s latest updates requires websites to be optimised for mobile devices or they’ll be penalised in SEO. Luckily most WordPress themes are developed to be mobile responsive, meaning that whatever device your visitors are using, WordPress websites will systematically adapt the appearance of your website to match. WordPress also allows you to work on both of your mobile website and PC website independently, so you can easily customise both to optimise the user experience.
WordPress is secure
Nowadays, website security is vital so of course WordPress has high security standards. Approximately one-quarter of websites are produced on WordPress so hackers are continuously looking for ways to compromise them. WordPress is well aware of this so has created a series of security features which prevents any malicious attacks by publishing frequent updates that neutralises these threats. Remember, it’s also essential for you to be using a secure device when accessing your WordPress account, so ensure you utilise standard security tools on your device and only download reliable plugins from trusted sources.
As you can see, WordPress has a range of impressive features that simply make it the best website platform on the market. Whilst there are a lot of other reasons why WordPress is an excellent choice for your website, this article just concentrates on five of these: WordPress is very user-friendly, free and open source, extremely SEO compatible, mobile friendly, and secure. What more could you want from a platform to design a practical and powerful website? If you have any inquiries about how you can further optimise your website, speak with the team at Internet Marketing Experts Central Coast on 1300 595 013 or visit their website: http://www.internetmarketingexpertscentralcoast.com.au