SEO Services Central Coast unveils honest truth behind Magic of SEO
SEO Marketing for Companies in Central Coast has a specific science (or magic) behind it which makes it an element that is not always easy to find out, especially if you are a company in Central Coast just starting out. But with some awareness, guidance and even experimentation you too can start to know just how to get your business’s SEO efforts really working for you.
It was put so wonderfully by the people over at Search Engine Land that there is a ‘periodic Table of SEO’ full version found here http://searchengineland.com/seotable.
It is such an excellent idea and a fantastic way to show people how to think about SEO. Because yes, much like in 1869 when Mendeleev first created the periodic table he started to show people that there were connections and patterns between the elements. So let’s draw back the curtain to reveal the secret inner functions and uncover that there was a rabbit in the hat the whole time, and that it is skill and understanding, not the arcane arts which will help you succeed in your Central Coast SEO endeavours.
The first Column of the periodic table of SEO is Content. And that is rightfully first on the checklist because “Content Is Key”. Since the Google Panda and Penguin updates, the value of original and engaging content has been ever enhancing which is why we will definitely find areas such as ‘quality’, ‘fresh’, and ‘research’ here. You may also spot the Red ‘Vt’ which is a clever caution about thin content because that is what will start to detract from your Central Coast SEO efforts.
Architecture is an intriguing On-page detail for your SEO. And the elements listed here are very important from a tech, and user-interface level. Because you have aspects such as the Crawl (Ac) and technical areas such as URLS (Au) and HTTPS (Ah). But the clever part of this is the importance of speed (As) because this helps the Google Spiders to an extent, but is also important because you need to bear in mind that you are facing people who can be unpredictable and bored quickly. So if your site takes too long to load, they will undoubtedly just leave.
This column in the table delves deeper into the specialised and crosses into a few areas of content and writing– primarily where it gets abused. So biggest component of this that I would have you focus on is avoiding the negatives listed – the Hidden (Vh) and the Stuffing (Vs) because these are things that people who barely know SEO think they can get away with. And the honest truth is you can not because Google does not like people who cut corners, and reward those who are worthy.
Moving to the Off-page elements I would mention the importance of Authority (Ta) but would also warn you not to become too stressed with it. Because Authority can indicate a lot of things and includes aspects like Page Authority, Domain Authority and Link Authority. Which basically all boils down to trust. Don’t worry way too much about the initial two because there really isn’t much you can do to modify your authority position, and it is near impossible to get a 100 % authority simply because that is conserved for places like Google and Facebook. But you can correct you Link Authority– how? By making sure you build links using places that you trust and don’t seem dodgy. Make sure you get links from areas you actually want your company to be seen with.
just like I mentioned before, when it involves Quality (Lq) it is very important to SEO to make sure you audit your links and pay attention to trusted and quality sources for your links– possibly even try and add the local component with Central Coast businesses. It also goes without mentioning that the number of links (Ln) is rather vital. Please also steer clear of any paid links (Vp) or techniques that appear to be Spam (Vl).
This is your more straightforward user information and integrates the ‘Local factor’ which has become actually important since Google Pidgeon because it pushes the focus and emphasis upon local company such as in Central Coast, which really helps with the Country (Pc) and Locality (Pl) elements here.
and lastly the all-important (and often overlooked) part of SEO, the social networking sites elements. This is nonetheless a contested area because it is difficult to tell just the amount of influence shares (Ss) really have upon SEO from Google’s perspective. But it is without a doubt that your reputation (Sr) with your fans both on the internet and in the local Central Coast area is highly important because it will help through standard brand awareness.
So that basically is the science of SEO! Again, I like how simply this image puts it, and how it shows the network between all of these areas. Because it helps to have it with this format to show people how it works, but not have it seem too enormous or difficult. With the trend in Updates, this is all expecteded to change before long, but for now, and as we go into 2016 let’s all try and make certain we understand SEO as best as we can so we are readied for what follows. If you are looking for any more detailed or specific support then please feel free to contact us here at Internet Marketing Experts Central Coast. You can call us on 1300 595 013 or visit, www.internetmarketingexpertsCentralCoast.com.au.